Our client is an innovative, mission-driven HealthTech company transforming how enterprises listen to their customers at scale. Using AI-powered analytics, they surface actionable insights from real patient conversations—enabling healthcare organizations to improve care, experience, and operations.
As they scale, they are looking to add a strategic and hands-on Product Marketing Manager to lead go-to-market efforts for key product lines. This is a high-impact, cross-functional role with visibility across product, sales, marketing, and customer success teams.
Location: Remote in the USA
Role OverviewThe Product Marketing Manager will own end-to-end go-to-market (GTM) strategy for selected product lines. You’ll collaborate across departments to craft messaging, enable sales, drive adoption, and support product launches. This role is perfect for a product marketer who thrives in both strategy and execution—and who wants to shape the growth of a cutting-edge SaaS product in the healthcare space.
Key Responsibilities- Define and lead GTM strategies for assigned product lines
- Create compelling messaging, value propositions, and positioning tailored to enterprise buyers
- Collaborate with Product, Engineering, and Customer Success to support launches and adoption
- Enable Sales with pitch decks, demo scripts, one-pagers, and competitive battle cards
- Analyze usage data, customer feedback, and market trends to inform strategy
- Create content for internal and external campaigns including roadmap updates, presentations, and analyst briefings
- Maintain a deep understanding of the healthcare and AI/tech landscape
Qualifications- 4+ years of product marketing experience in enterprise B2B SaaS
- Strong understanding of product lifecycle, GTM planning, and customer enablement
- Exceptional writing, communication, and cross-functional collaboration skills
- Track record of simplifying technical concepts into customer-centric messaging
- Strong analytical skills with the ability to draw insights from product usage and market research
- High accountability and results-oriented mindset
- Bonus: Experience in healthcare or marketing AI-powered platforms
Why Join- Work at a mission-driven company redefining patient-centric innovation
- Lead strategic product marketing efforts with measurable impact
- Remote-first flexibility with optional office access
- Competitive compensation: up to 150K base + 25% annual bonus potential
- Culture grounded in ownership, collaboration, and authenticity