Our client, a leading international luxury audio and lifestyle brand, is seeking a Business Development Manager to oversee the North & West Africa region. This role will focus on expanding the brand’s premium presence through strategic partnerships, channel development, and new business acquisition across key markets.
The ideal candidate will have a deep understanding of luxury consumer markets, strong B2B relationship management skills, and experience in premium retail, AV integration, or smart living solutions.
Key Responsibilities- Develop and execute a strategic business development plan for the region to drive sustainable sales growth.
- Identify, onboard, and manage premium distribution partners in key markets.
- Build relationships with developers, architects, interior designers, and smart home integrators to increase brand visibility in high-end projects.
- Collaborate with third-party technology partners (e.g., Lutron, KNX, control systems) to generate project-based opportunities.
- Support retail stores in executing client engagement and retention strategies to increase customer lifetime value.
- Utilize CRM tools to manage lead generation, client segmentation, and targeted marketing initiatives.
- Monitor partner performance, ensuring brand standards, customer experience, and visual presentation are consistently upheld.
- Provide regular sales forecasts, performance analysis, and market insights to leadership.
- Represent the brand at regional events, exhibitions, and networking forums to strengthen market presence.
- Drive the achievement of revenue and gross profit targets within the assigned region.
Key Performance Indicators (KPIs)- Growth in new business and market share within the region.
- Number and quality of new sales leads and partnerships.
- Revenue and profit growth versus targets.
- Partner satisfaction and engagement levels.
- Sales pipeline development and conversion rates.
Requirements- Bachelor’s degree in Business, Marketing, or a related field.
- 5+ years of experience in business development, sales, or key account management—preferably within luxury consumer goods, smart home, or premium technology solutions.
- Proven track record of establishing strategic B2B partnerships and driving commercial growth.
- Experience working with high-end brands or in design-driven industries (architecture, interior design, luxury retail, etc.).
- Deep understanding of distribution models and retail operations within the premium sector.
- Strong commercial acumen and ability to tailor strategies to local market conditions.
- Excellent communication, negotiation, and presentation skills.
- Fluent in English; knowledge of French or Arabic is a strong advantage.
- Passion for design, innovation, and luxury lifestyle experiences.
- Self-motivated, entrepreneurial, and comfortable working independently across multiple markets.
- Willingness to travel regionally for client visits, market development, and events.
What’s Offered- Competitive base salary with performance-based bonus.
- Opportunity to represent an iconic global brand in a growing luxury market.
- Autonomy to shape the regional business strategy and partner network.
- International exposure and collaboration with global leadership teams.
- Dynamic, design-focused work environment within a respected premium industry leader.